Creating a multimedia experience to support the launch of UA HOVR® Machina, globally.

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Art Direction: Concept & On-Set. 

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credits

photographers. Rachel Link. Nik Jung. Boerg Sierigk.

art director. Hilary Springman

graphic designer. Jared Hansen

video. Andre Stringer. Julian King. Warren Kommers. Joe Simon. 

retail. Elena Howland. Jeff Dudero.

web design. Anna Mulry.